Public Health

With so many influences and choices to make, consumers rely on trusted public health information to educate, inform, and even calm them. Add to this effective population targeting, and truly maximizing influence and effectiveness of the message becomes possible.

Raising Awareness, Reaching Communities, Affecting Change

Effective public health campaigns are vital to community health. Our market analysis, audience targeting and unparalleled reach help local, state and regional authorities impact their communities in critical times.

Research Begins Online

When faced with uncertainty, we often take to Google to answer our questions. This is certainly true of the Covid-19 pandemic but is real for any public health concern or crisis. With so many influences and choices to make, consumers rely on trusted public health information to educate, inform, and even calm them. Add to this effective population targeting, and truly maximizing influence and effectiveness of the message becomes possible.

Different Target Audiences have Different Needs

But your target groups have different needs. Clear and concise expertise can help establish trust and confidence and ensure that your facility can be found online when the need arises.

Our Approach

TELL YOUR STORY
CONNECT WITH PATIENTS
INSPIRE ACTION
Influence the Decision Makers

Promoting your expertise within your community is key to patient acquisition and growth. But where do you begin? How do you make decisions about media placement? How do you know you’re reaching the audience in the market for the procedures or services you provide?

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Data Science

Understand your existing audience more deeply, achieving clarity on who you currently serve, where they originate (both geographically and online) and what characteristics they share.

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Market Analysis

What share of the market do you currently serve for your most frequent or most lucrative procedures? Which practices should you consider your competitors?

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Patient Acquisition

Consultative expertise on budgets, placements, and how to maximize the results based on bundling channels.

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Services and Media

Choose your marketing channels, understand how you’ll access the results, and determine together an effective reporting cadence.

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Hospitals and Health Systems

Practices and Clinics

Seniors and Home Health

Public Health

Let’s work together on your public health strategy.

Contact us today to discuss your new healthcare marketing strategy.

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