Q&A With Taylor McCown

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What is your favorite part of your job and the impact you make?

My favorite part of my job is connecting patients with the care that they need – I love to know that I am playing a role in a healthier community!

What challenges can you help your clients overcome?

There is a challenge in accessible healthcare information. We have been able to partner with practices and health systems to grow their digitally-accessible information through valuable thought leadership content and promote healthcare education and resources available to patients. This not only benefits our client’s digital footprint, but it helps patients make an informed decision on the best specialist for their unique needs!

Why do your clients love working with you?

I am my clients’ dedicated teammate, fully invested in achieving and exceeding goals. I cherish lasting partnerships, aligning strategies and objectives to ensure sustainable and measurable success.

Share some of your favorite ad campaigns.

One of my favorite ad campaigns has been for Children’s of Alabama in which we have amplified their Psychiatric Intake Response Center through digital display advertising as well as a custom This is Alabama video and article. This has spread awareness of the mental health resources available to patients, families, and providers. Growing awareness of the resources at Children’s is a privilege!

What is your favorite podcast?

I am more of a reader and love listening to audiobooks! I am currently listening to Brandon Sanderson’s The Way of Kings.

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Published On: June 13, 2024