Q&A With Wendi Lassiter
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What is your favorite part of your job and the impact you make?
My absolute favorite part of my job is working with clients to solve problems. Learning as much as I can about each client and use this learning to build the best digital marketing plan to help the client help as many people as they can. When the strategies we have created start to work and the client sees and feels the difference, this is magic. I strive to achieve that magic with each unique client I get to work with.
What challenges can you help your clients overcome?
Why do your clients love working with you?
When working with a client, I put myself in their shoes. I become one of their marketing team members rather than just a vendor partner. Every discussion, recommendation, and change in their strategy is driven based on getting the results needed, even as the goals change.
Share some of your favorite ad campaigns.
What is your favorite book?
Anything Nicholas Sparks. I’m now reading “The Return”. Nicholas Sparks is from and lives in New Bern, NC and so many of his stories are based on the NC coast.
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