The shift away from third-party cookies presents both challenges and opportunities for traditional marketers. It's natural to feel nervous about adopting new technologies like artificial intelligence (AI) and machine learning (ML), especially when they seem to upend established practices.
Inspire Autism is growing the number of locations, and since the launch of our campaign, 3 locations have grown to waiting list status for patients. Their organic growth, along with this patient acquisition campaign, is the impetus for additional facilities.
Google Analytics 4 (GA4) emerged as the answer, focusing on what truly matters – engagement, events, goals, and, most importantly, conversions.
Through content marketing, healthcare organizations can establish themselves as authoritative sources of information.
