Insights

It's not just about posting content on Facebook or Twitter anymore – it's about listening to what your customers want, engaging with them in an authentic way, and driving engagement through your followers on behalf of the company's content strategy.

The social media landscape is constantly evolving, which can make it challenging for marketers to keep [...]

In this ever-on digital era, it may seem direct mail has lost its relevance as an [...]

In an increasingly connected world, understanding patient behavior and leveraging digital marketing strategies have become pivotal for healthcare practices [...]

In the healthcare marketing industry, it’s crucial to explore diverse avenues to connect with potential patients effectively. In addition to [...]

If your patients and prospects are expressing chatbot frustrations, it may be time to consider whether you’re using the right [...]

If you feel like the social media landscape is becoming an increasingly complicated place, you’re not alone.  A statement announcing [...]

Once you’ve gotten the attention of your prospective new patient, they need to be able to set up a new [...]

What content do patients care about? For many patients, the healthcare decision journey starts with research. [...]